I conceptualized, directed, and developed a key visual for Dr.Jart+'s master brand world, designed for both in-store displays and online platforms. The project focused on expressing the brand's essence of 'Art meets Science,' emphasizing a scientific look and feel through lab-inspired elements like tubes, glass, and metal while portraying a clean and pristine environment.
Directed and animated a motion video to seamlessly integrate these elements, enhancing storytelling and ensuring a cohesive, engaging experience that communicated both the efficacy and creativity of Dr.Jart+.
Client: Dr.Jart
Agency: Impero
Agency: Impero
Art Direction- 3D Modelling - Motion - Look Development - Lighting
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Research & Development
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Colour R&D
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THANKS FOR WATCHING!